“What Tesla has achieved is a matter of envy and a source of inspiration at the same time—with my resolve put to the test, a moment of epiphany presented itself. I knew what I was not seeing and, most importantly, what others were not seeing. Everyone is focused on the driver experience rather than on the passenger. Advancements in autonomous technologies, unproductive travel, increasing on-demand services, and declining car ownership pointed to one thing. For the last hundred years, cars have been about the driver. The next hundred will be about the passenger. The auto industry was yet to catch up on this paradigm.”